“ByteDance is committed to respecting the intellectual property of other companies, and we acquire data in accordance with industry practices and our global policy,” a spokesperson said in a statement, which noted that Yu worked for the company for less than a year.
All rights reserved.In a complaint filed Friday in California state court, Yintao “Roger” Yu said he was terminated from his job as head of engineering in the US in retaliation for his complaints to supervisors about “brazenly unlawful conduct” at the company.īyteDance called the allegations “baseless” and said it will vigorously fight the suit. Copyright © 2023 South China Morning Post Publishers Ltd. For more SCMP stories, please explore the SCMP app or visit the SCMP's Facebook and Twitter pages. This article originally appeared in the South China Morning Post (SCMP), the most authoritative voice reporting on China and Asia for more than a century. Douyin allows viewers of online dramas to pay around 4 yuan to unlock a new episode, or more to watch the entire show, while Kuaishou has also tested a similar model. Tencent is not the first to introduce paid subscriptions for short videos.
#BYTEDANCE CHINESE DOUYIN PAY WECHAT PAY DRIVERS#
Gross merchandise value, a measure of the total value of goods sold on the platform, grew 800 per cent last year, according to the company.Ĭhannels has also become one of the main revenue drivers for Tencent's advertising business, with the video section's in-feed ads raking in 1 billion yuan (US$145 million) in sales during the December quarter last year. Since its beta launch in January 2020, Channels has introduced various monetisation schemes, including live-streaming e-commerce, from which Tencent extracts commission. While the firm has not disclosed its current number of short video users, monthly active users on Channels were estimated to have reached 813 million last June, ahead of the 680 million on Douyin and the 390 million on Kuaishou during the same month, according to data analytics firm QuestMobile. Tencent founder and CEO Pony Ma Huateng called short videos the company's new hope in an internal speech late last year. User time spent in Channels exceeded that on WeChat's social media page Moments in the fourth quarter of 2022, according to Tencent's earnings report published last week. The latest move comes as Tencent, which reported better-than-expected earnings in the fourth quarter after months of rigorous cost-cutting, seeks to boost the amount of quality content on WeChat, banking on the rapid growth of Channels to compete against ByteDance's Douyin, the Chinese version of TikTok, and Kuaishou. Tencent already started experimenting with paid live streams on Channels last year, with the National Basketball Association being the first to test out the function. Tencent Holdings is planning to launch a paid subscription service for videos on its flagship app WeChat, allowing content creators to charge users for watching certain videos, as the Chinese social media giant steps up its challenge to short video apps Douyin and Kuaishou.Īs part of Tencent's bid to attract more influencers to join its platform, WeChat will let content creators set up a pay-to-watch video section on Video Accounts, the WeChat video section marketed as Channels, the company announced on Tuesday at Weixin Open Class, its annual event promoting WeChat's new functions and strategies.Ĭontent creators can also choose to accept advertisements in the comment section of their Channels account in exchange for a cut of the ad revenue, according to the company, allowing account holders to earn more income in addition to tips from viewers.ĭo you have questions about the biggest topics and trends from around the world? Get the answers with SCMP Knowledge, our new platform of curated content with explainers, FAQs, analyses and infographics brought to you by our award-winning team.
0 kommentar(er)
